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Hajer is the Founder of Art Artisanat, a Tunisian company that produces stunning embroidery and beautiful jewelry for women. Like many women entrepreneurs throughout the MENA region, due to limited access to markets and networks, Hajer was struggling to grow her business and sell products digitally. As a result, she participated in the e-commerce project, funded by the World Bank and implemented by the e-commerce team at the International Trade Centre. The training allowed Hajer to open her first online market place and receive support in product display, website maintenance, billing and logistics.

Read more about how We-Fi is helping WSMEs access new markets through e-commerce here.